Mental Health Services Informational Page
Advanced Recovery Systems
Following the launch of a new inpatient mental health program at The Recovery Village, I developed the “Mental Health - Why Us?” page for Advanced Recovery Systems to promote and inform potential clients of their new services. Considering clients’ informational needs and SEO strategy, this page was written to meet users at every stage of the marketing funnel—balancing accessible language with accurate medical terminology while maintaining accessibility across expertise.
Our client built his life around others. As a father, physician, and philanthropist, he spent little time considering his own future. When Matthias helped him develop an estate plan and streamline operations of his nonprofit organization, he finally had the freedom to focus on himself.
After ensuring his family’s financial well-being and his nonprofit’s lasting stability, Matthias asked what other dreams he wanted to achieve. He admitted his lifelong fantasy of owning a Ferrari. So, we restructured his retirement account and made room for a horse-powered purchase.
Matthias provides more than just financial services. We give our clients confidence in their future and the freedom to race towards all their dreams.
Check out more stories at:
Teen turmoil is difficult enough to manage on its own. Losing her father at fourteen, inheriting the family business, and trying to figure out her life was an unimaginable task for our client to handle alone. Matthias stepped in to guide her through this challenging phase and set her up for long-term success in the wake of her father’s passing.
Since she was unable to manage the family business, Matthias stepped in to ensure the continued success of the company. We didn’t stop there; we continued to support our client through these turbulent changes and set her up with everything she needed to pursue her passions. Now working her dream job, she keeps Matthias in her corner for guidance as she navigates all life’s ups and downs.
Even when the unthinkable happens, Matthias will guide you through whatever life throws at you.
Check out more stories at:
Teen turmoil is difficult enough to manage on its own. Losing her father at fourteen, inheriting the family business, and trying to figure out her life was an unimaginable task for our client to handle alone. Matthias stepped in to guide her through this challenging phase and set her up for long-term success in the wake of her father’s passing.
Since she was unable to manage the family business, Matthias stepped in to ensure the continued success of the company. We didn’t stop there; we continued to support our client through these turbulent changes and set her up with everything she needed to pursue her passions. Now working her dream job, she keeps Matthias in her corner for guidance as she navigates all life’s ups and downs.
Even when the unthinkable happens, Matthias will guide you through whatever life throws at you.
Check out more stories at:
Client Stories for LinkedIn
Think Integrated for Matthias Private Wealth
Seeking to connect with potential customers beyond the promise of good finances, Matthias and the team at Think Integrated decided to repurpose previous clientele interview stories into LinkedIn posts. These posts aimed to engage new and established audiences while building positive brand perception, creating an emotional appeal through inspirational and heartwarming narratives. The idea: Matthias doesn’t only care about financial well-being, but they also care about every aspect of their clients’ lives and make meaningful decisions to support them.
Rebate Campaign Meta Ad Copy
Think Integrated for Orlando Utility Company
Written to support an email drip campaign, these ads were written to promote OUC’s residential rebate program to new homeowners in Orlando. Originally set to run between May and August, these ads presented us with a unique opportunity to directly address issues that Florida homeowners face during the summer: home cooling, rainy season water management, and converting the scorching sunlight into energy. With a focus on “green” and energy-saving utilities, these ads emphasize how installing eco-friendly utilities can help homeowners save money.
Headline: 40-60 characters
Major savings on your electric bill.
Description: 25 characters
OUC Residential Rebates
Primary text: 125-300 characters
Save on every electric bill by generating and storing your own power. No matter rain or shine, ensure your home’s access to reliable power and decrease your dependence on the power grid. Install a new solar battery today and save up to $2000 on installation costs.
URL:
ouc.com/get-green
Mock Campaign Creative
ADV4101 for Ticketmaster
To better understand the creative strategy behind successful repositioning campaigns, this copy was inspired by Godiva’s 2004 “Go Diva” campaign in a mock campaign for Ticketmaster. Designed to showcase Ticketmaster’s hassle-free, user-friendly SmartQueue technology, the copy aims to connect with users who are deterred from online ticketing due to its time and energy requirements.
